Est. 2016 · Arp, Texas
Red Dirt Hat Co.
From the dancehall to the deer blind
Founded
2016 in Arp, Texas
The line
Flat-bill snapbacks, one size fits most
Known for
Patch caps and rope brims
Also makes
Roam cologne, leather goods and tees
Red Dirt Hat Co. Southwest Diamond Rodeo Wallet
Sale price$49.99
Red Dirt Hat Co. Roam Cologne for Men
Sale price$44.99
Red Dirt Hat Co. Hold 'Em Cap - Black/Charcoal Spotted Rope
Sale price$32.00
Red Dirt Hat Co. Boss Hog Cap - White/White
Sale price$32.00
Red Dirt Hat Co. Aztec Jango Cap - Brown/White
Sale price$32.00
Red Dirt Hat Co. Buddy Cap - Black/Black with White Rope
Sale price$32.00
Red Dirt Hat Co. Deer Shed Cap - Black/Black
Sale price$32.00
Red Dirt Hat Co. Roam Free Cap - Black/White
Sale price$32.00
The one to know
Red Dirt Hat Co. Hold 'Em Cap - Black/Charcoal Spotted Rope
$32.00
The newest Red Dirt on our wall. Structured black five-panel with a charcoal spotted rope across the bill and the Hold 'Em card design stitched straight into the crown — no patch, all thread.
Shop this style
Red Dirt Hat Co. through the years
2016Red Dirt Hat Company opens in Arp, Texas
2021Roam, the brand's first cologne, is released
2026The Hold 'Em run arrives in structured and unstructured builds
TodayNew patch designs drop throughout the year
Red Dirt Hat Co. out in it
Patch caps, rope brims and the Roam cologne — a look at the line.
About Red Dirt Hat Co.
Red Dirt Hat Company started in 2016 in Arp, Texas, a town of about a thousand people east of Tyler. The name is not about the soil, or not only about it. Red Dirt is the music, the region and the way of living that goes with both, and the company set out to make caps for the people already living it.
What they build is simple and consistent: five-panel snapbacks, mostly flat-billed, with a patch on the front that says something — a deer shed, a hand of cards, an Aztec stripe. One size fits most, so nobody has to guess. Newer runs skip the patch and stitch the design straight into the crown. Alongside the caps there are tees, leather goods and Roam, the cologne they put out in 2021.
We carry Red Dirt because the wall needs something that turns over. New patches land all year, our customers watch for them, and the good ones do not sit long.
What they build is simple and consistent: five-panel snapbacks, mostly flat-billed, with a patch on the front that says something — a deer shed, a hand of cards, an Aztec stripe. One size fits most, so nobody has to guess. Newer runs skip the patch and stitch the design straight into the crown. Alongside the caps there are tees, leather goods and Roam, the cologne they put out in 2021.
We carry Red Dirt because the wall needs something that turns over. New patches land all year, our customers watch for them, and the good ones do not sit long.
Red Dirt moves. Somebody comes in for one patch cap and leaves with two, and the one they had their eye on last month is already gone. That is the whole business with these — keep it fresh and keep it turning.