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Est. 2011 · Tell, Texas

STS Ranchwear

STS Ranchwear

Leather bags and ranch apparel from a champion roper's family, ranch tested before they are sold.

Signature Full grain leather bags, totes and wallets
Designed by Jennifer Smith, who field tests her bags before production
Founded by Stran Smith, 2008 world champion tie-down roper
From Tell, Texas, in the Panhandle

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80 products

STS Ranchwear Men's Owen Canvas Vest, Olive – front
STS Ranchwear Men's Wacey Wool Jacket, Heather Gray – front
STS Ranchwear Cowhide Emmy Purse featuring genuine cowhide leather with a stylish, rustic design and brass hardware.
Women's STS Ranchwear Scottsdale Suede Jacket with Western cut, stylishly crafted for a classic western look.
STS Ranchwear Mens Veg-Tan STS34531 - view 1
STS Ranchwear Unisex Tan Chestnut STS36604 - view 1
STS Ranchwear Mens Tan And Brown STS66601 - view 1
STS Ranchwear Men's Duke Denim Shirt, Denim – front
STS Ranchwear Women's Calamity Suede Fringe Jacket, Rust – front
Sold outSTS Ranchwear Oval Bull Patch Cap, Tan/Loden/Brown – 3-4 front
Cowhide Josie Satchel by Shawnee Outfitters with leather handles and brass hardware, showcasing a stylish and durable handbag.
Shawnee Outfitters Guadalupe Serape Sage Crossbody Bag with vibrant woven pattern and adjustable strap, casual accessory for everyday use.
Sold outSTS Ranchwear Youth Brumby Softshell Jacket, Gray – front
STS Ranchwear Men's Rifleman Leather Jacket, Stonewash – front
STS Ranchwear Men's Rifleman Leather Jacket, Chestnut – front
Sold outSTS Ranchwear Women's Rancher Leather Jacket, Antique Bronze – front
STS Ranchwear Women's Ponderosa Suede Fringe Jacket – front
Sold outSTS Ranchwear Cowhide Whitness Backpack, Brown – front
STS Ranchwear Women's Cowhide Glamour Makeup Organizer, Tan and Black Hair-On – front with strap
STS Ranchwear Women's Mariposa Jacket, Beige – front
STS Ranchwear Men's Ransom Jacket - Khaki
STS Ranchwear Men's Brumby Softshell Jacket, Fawn – front
STS Ranchwear Women's Brumby Softshell Jacket, Fawn – front
STS Ranchwear Women's Cowhide Bailey Bag, Black and White Hair-On – front

Lines and styles

Shop STS Ranchwear by collection

Cowhide, Bandera, Baroness and the rest. Pick a line and see everything we carry in it.

STS Ranchwear through the years

2008Stran Smith wins the world tie-down roping title
2011Stran and Jennifer Smith launch STS Ranchwear
2016Stran retires from competition to run the business
2025Stran Smith is inducted into the ProRodeo Hall of Fame

The STS Ranchwear look

STS Ranchwear
STS Ranchwear
STS Ranchwear
STS Ranchwear
STS Ranchwear

Scottsdale, Bandera, Rancher, Hattie and Oliver: all STS styles we carry at Nigro's.

STS Ranchwear Baroness Weezy Crossbody (STS34782)

About STS Ranchwear


The STS mark comes from the Smith family's Lazy S brand, used on Quarter Horses and Black Angus in the Texas Panhandle. After Stran Smith took the 2008 world tie-down roping title, he and his wife Jennifer launched STS Ranchwear in 2011.

Jennifer designs the bags: full grain hides, interiors that actually work, and a price a working person will pay. Everything is used on the ranch before it goes into production.
There is, however, no better feeling than physically seeing and holding a bag that I have designed.
Jennifer Smith, STS Ranchwear handbag designer